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Search updates, conference notes and periodic briefings, alongside the site's older news archive. Check publication dates before applying a product detail.
12 articles · 1 articles with video
Public Discord messages from Discoverable Servers can appear in Google search from mid-December. What changes, what stays private and what brands should audit.
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Google is scaling ads in AI Mode and AI Overviews. What the Q3 2026 call said, where AI Overview ads appear and how to...
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My SEO IRL Toronto takeaways on AI search visibility, buyer evidence, content that helps people decide, and the value of seeing the SEO community...
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Google's August 2026 spam update finished after 2 days, 16 hours. Preserve the baseline, separate manual actions, and audit the affected pattern.
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SEO did not die. Learn how Google, You Tube, AI assistants, Reddit, reviews, and your website connect discovery, validation, and conversion.
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Google's June 2026 spam update is rolling out globally. Here is what changed, what not to overclaim, and the Search Console checks to run...
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Google added dedicated Generative AI performance reports to Search Console for AI Overviews, AI Mode, and Discover. Here's what the report measures, what it...
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GA4 is misclassifying 15–35% of AI-driven traffic as direct. Last-touch attribution under-credits content. Here's the full breakdown of the 2026 GEO attribution crisis and...
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Cyrus Shepard analyzed 400 websites and found 5 features that predict zero-click survival. Combined with Spark Toro's 58.5% zero-click rate and Bain's 80% AI...
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A structured recap of Google Search Console Insights, the June 2020 core update, comment indexing, Claim Review schema, and internal linking guidance.
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A practical explanation of the May 2020 Google core update, including what changed and which content-quality questions site owners should review.
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A roundup of SEO developments during COVID-19, from search behavior shifts and structured data opportunities to traffic and conversion changes.
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