Francisco Leon de Vivero Toronto, Ontario, Canada

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Technical SEO Advisory

Senior technical SEO support for teams that need clear recommendations, better prioritization, and stronger execution.

Technical SEO Advisory

Senior technical SEO support for teams that need clear recommendations and better execution.

Technical SEO support for teams dealing with crawlability, indexing, migrations, site structure, rendering, Core Web Vitals, and engineering backlogs.

The goal is not audit sprawl. It is translating complex technical issues into prioritized actions that development and marketing teams can actually execute.

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Francisco Leon de Vivero reviewing a technical SEO audit with clients

Implementation depth

Technical SEO needs implementation-ready guidance, not audit sprawl.

The highest-impact technical issues usually sit inside crawl behavior, indexation, rendering, template logic, performance, and release risk. Teams need those problems translated into work engineers can actually ship.

Francisco's background across Shopify, MindGeek, and Growing Search helps connect technical findings to real platform constraints, stakeholder priorities, and commercial impact.

What we cover

What technical advisory usually includes.

Crawl and indexing analysis

Review discovery, rendering, canonicals, internal linking, and sitemap behavior to understand what Google is actually seeing.

Core Web Vitals and performance

Identify speed, template, and UX issues that are suppressing search performance and user engagement.

Template and architecture review

Assess how site structure, page templates, and release patterns are affecting scalable SEO performance.

Launch and migration support

Bring senior SEO oversight into redesigns, platform changes, and major releases before avoidable visibility loss happens.

Ready to pressure-test this?

Use one focused hour to turn this service area into a clearer next step.

Bring the pages, blockers, constraints, and business goal. The session is designed to clarify what should happen first, what can wait, and where a larger Growing Search engagement may or may not make sense.

Mid-page action

Book the $200 consultation while the fit is clear.

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The consultation is the entry point for diagnosis; broader advisory or execution work is scoped only after the situation is clear.

FAQ

Is this service advisory, execution, or both?

Start with the $200 consultation when you need senior diagnosis and prioritization. If the work should continue after that, the next step is scoped through Growing Search as advisory, implementation support, or a fuller execution engagement based on what the site actually needs.

What should I prepare before the call?

Bring the URL, the core business goal, any recent traffic or conversion context, and the decision you are trying to make. Useful inputs include Search Console access, crawl exports, migration notes, product priorities, or examples of competitors you keep running into.

Who is this service not for?

It is not a fit if you want generic traffic promises, guaranteed rankings, or a one-size-fits-all checklist. It is built for teams that want evidence-led SEO decisions tied to technical constraints, content quality, authority, and commercial outcomes.

How does pricing work after the consultation?

The $200 consultation is the entry point for diagnosis and prioritization. If you decide to move into a larger Growing Search engagement afterward, the consultation fee is credited toward that scope.

Best fit

Who this page is best suited for.

Complex sites

For sites with scale, template complexity, or technical debt.

Helpful when SEO is being limited by crawlability, indexation, rendering, weak internal linking, or structural issues.

Migration support

For companies planning redesigns, releases, or platform changes.

A good fit when teams need senior SEO input during migrations, content restructures, or technical transitions.

Engineering collaboration

For marketing teams that need recommendations engineers can act on.

The emphasis is on practical, prioritized guidance rather than broad audit dumps that are hard to execute.

What this work should produce

Clear outcomes instead of generic SEO activity.

Focused priorities

Know which technical issues deserve attention first based on likely business and visibility impact.

Stronger implementation

Translate SEO findings into clearer requirements, stakeholder communication, and execution support.

Better commercial performance

Growing Search also highlights technical SEO outcomes including 214% traffic growth, 144% revenue growth, and 81.79% conversion-rate improvement.

Connected priorities

Most teams working on this also need support in adjacent SEO decisions.

Use these related pages to move from one isolated problem toward a fuller strategy, stronger execution, and better internal alignment.

SEO Audit Services

SEO Audit Services

The audit covers technical health, on-page SEO, content quality, authority signals, and competitive gaps, then turns those findings into a roadmap of quick wins, medium-term projects, and strategic investments.

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SEO Migration Services

SEO Migration Services

Francisco's approach treats traffic preservation as the baseline and traffic improvement as the goal, with support across redirect mapping, canonical strategy, internal links, structured data, launch QA, and post-migration monitoring.

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Enterprise SEO

Enterprise SEO

Francisco spent years operating inside enterprise environments at Shopify and MindGeek, which helps him translate governance, site architecture, international rollouts, and executive reporting into search programs that can actually move forward.

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Why Francisco fits

Experience and public proof behind the work.

  • Built for teams that want senior technical oversight with business context, not just issue lists.
  • Francisco brings enterprise-scale audit and implementation experience from Shopify, MindGeek, and Growing Search.
  • The public service mix highlights outcomes in traffic, revenue, and conversion performance.

Next step

Start with a focused conversation.

If you want help turning this area of SEO into clearer priorities, stronger execution, and measurable growth, the next step is a focused $200 consultation.

Book a $200 Consultation About Francisco

Prefer to review more context first? Explore the case studies, browse the tools, or review the experience page.