The world of Google is changing as we speak. Learn about the latest trends in SEO, which is what's happening in the world of Google.

Let’s face it – we are living in a fast-paced digital world. Brands find very difficult to not only rank higher, but also drive traffic and get potential visitors to their website. What are the news that you should follow to be updated and improve the rankings of your websites.

In fact, Google search is not a numbers game anymore. Instead of numbers, your strategy should deliver results and help you push your brand forward in today’s online community.

As a certified and experienced professional and SEM expert in Toronto, I see the world of Digital Marketing as a whole which cannot be separated. In fact, it takes a lot of pieces to form the puzzle called ‘an effective Organic strategy.

2022 - ·Toronto, Ontario, Canada

• With over 15 years of experience in my field, I have had the opportunity to broaden my horizons and expand my knowledge by working with well-known brands in different industries. In addition, I specialized in helping multinational companies expand into foreign markets and capture additional organic growth.
  Shopify Partner: I'm interesting to help growth the organic visibility of Shopify Plus merchants.
  
  Lastly, I have been the recipient of multiple awards and have been given the opportunity to be a speaker at numerous events and conferences.
  

• Scandinavian Gaming Show 2022: Content is king (Denmark).
• UnGagged - Speaker
• SEonthebeach - Speaker
• People Choice Award - SEonthebeach
• European Search Awards - Committee
• Canadian Search Awards - Committee

Toronto, Canada Area

Lead SEO @ Shopify

Feb 2015 - 2022
7 years

Toronto, Canada Area

• International SEO Strategy
• Mobile SEO optimization
• WPO optimization
• Site audits
• Competitive analysis keywords analysis.
• Onsite SEO
• Offpage SEO
• App Apple Store and Google Market Place SEO
• SEO Meetings
• Provide SEO Training to the SEO Team

SEO MANAGER
Shopify Plus

Jan 2017 - Present
4 years 8 months

MindGeek (Pornhub, Redtube, Youporn and more)

Nov 2013 - Jan 2015
1 year 3 months

Montreal, Canada Area

Very High Traffic websites/brands, among the top 50 most visited in the world. Site audits, competitive analysis, keywords analysis, on-site optimizations, content development.
Websites:
-Pornhub,
-Redtube,
-Youporn,
-Tube8,
-Keezmovies, and much more.

• Site audits, competitive analysis keywords analysis, on-site optimizations, content development.
• Developing professional and efficient reporting.
• Onsite SEO
• Offpage SEO
• Mobile SEO
• App Apple Store and Google Market Place SEO
• Benchmark Results
• SEO Meetings
• Provide SEO Training to the SEO Team
• International SEO Strategy

• Followed by keyword. Indexing on search engines and web directories.
• Geolocation
• Verification of site speed and techniques to improve.
• Finding Backlinks
• Follow competitors metric Rank, page optimization, speed, links.
• Social Media (youtube, facebook (opengraph), twitter).
• Creation of the blog LesPAC;
• Creation of Goals in Google Analytics.
• Presentation of recommendations to make on the site and the blog. On different topics.
• Establishment Report Site on strength and weaknesses of the site. (site speed, average age)
• Set up of the site LesPAC.com banners, check in different browsers, keywords and mapping;
• Work with the IT department for visual presentation of banners;
• Create and send newsletters to members LesPAC;
• Monitoring and statistics relative to the sending of newsletters and banners.
• Provide meeting on various projects for the company;
• Establishment and coordination of work programs of various departments.
• Creation of the blog LesPAC change, and track statistics.